Business Management

Sports Marketing

Sports Marketing is a service in which the element promoted can be a physical product or a brand name. The…

3 years ago

MARKETING OF SERVICES. 7 MAJOR POINTS

Marketing of services is conducted in the same way as tangible goods. In practice, however, the characteristics that differentiate services…

3 years ago

THE PRODUCT-DEVELOPMENT PROCESS

Generally, ideas can come from a variety of sources, it is however desirable to establish a formalised approach to generating…

3 years ago

15 Types of Strategies in Business Management

This article talks about the different types of strategies that are in use in various organisations for different organisational challenges…

3 years ago

Environmental analysis in Management

 This article on strategic management course exposes you to the business of industry environmental analysis and diagnosis. The business environment…

3 years ago

Fundamental Approach to Strategic Management

The fundamental approach to strategic management should be an integrated one. The approach should bring together various aspects of management…

3 years ago